So, February is sort of a lovey-dovey month with Valentine’s Day and all, so it’s only fitting we continue talking about something I love: author marketing.
(If you just groaned at those two words, no worries. You’re normal. I’m the weird one.)
But here’s the thing, marketing doesn’t have to be a moan-inducing. It can even be, get this, fun. The key is understanding what good marketing is…and isn’t.
