Whether traditional or self-published, every author is looking for the best way to market his/her book. Specifically, how do we attract new readers? One way that has grown in popularity are websites like Bookbub, E-Reader Café and My Book Cave who send out email blast with information on sale books.
Here’s how it works: When a reader registers on one of these sites, they are sent to a page with a list of genres they like to read. This is no short list—every genre you can think of is listed, all the way down to sub-genres. The reader is given anywhere from one to five choices that they can follow. Then every day like clockwork, a selection of books on sale from their chosen genre is emailed to the reader with links to the sale sites.
